THERESE SNOW
Colorist + Educator + Co-Owner | Casals Salon Collective | VA
EPISODES
How We Started Casals Salon Collective:
Watch or Listen
Getting To Know Casals Salon Collective:
Watch or Listen
RECOMMENDATIONS:
Read:
Fierce Conversations : Susan Scott
Start With Why: Simon Sinek
Daring Greatly: Brenè Brown
Movies:
Jiro Dreams of Sushi
EPISODES
How We Started Casals Salon Collective
Tune in to hear Therese share how she built her career, opened a salon, and what her salon is all about!
Key Takeaways
Started Off in a Salon, and after 5 years, was ready for a change!
Not wanting to start over, Therese began teaching with the Aveda Institute, which lasted for 8 years.
Then, she got to get back behind the chair and then run a salon, expanding a brand to a new area!
Working at a salon while in school was important in gaining experience and pushing her career the furthest it could go.
RISING STYLISTS: Bring in Models, friends, family, and maybe even clients’ children for practice and faster growth when just out of school and growing to the floor!
Hair Schools have tons of regulations and rules that reduce the focus on the students and focus more on attendance and regulated curriculum.
Therese was able to buy into the business over time instead of making an upfront investment! This made being a salon owner easier and less risky. Find a partner or investor!
Splitting up tasks helps spread the burden of running the business.
Running a salon is a lot of work and takes you away from doing hair!
Getting To Know Casals Salon Collective
Tune in to hear Therese tell you all about Casals Salon Collective, what it’s like to work there, and what type of team members they look for!
Key Takeaways
The Collective part of the business means that the stylists work in tandem and as a team on clients.
They have an apprentice program for beginners.
If you are in school or recently graduated, you will execute a model for Therese and the team to know where you are technically.
The training program to get "on the floor" has been updated for Rising Stylists, who are more advanced than previous generations due to online education access.
Rising Stylists move onto the floor and take clients for only what they have tested out on and shown strength in.
Casals has tiered pricing, and once the stylist is booked out with waiting lists, Therese works with the stylist on setting their own prices and running their chair like a business.
Casals is a genderless pricing salon, and the tiered system gives clients of various income levels options, regardless of gender.
Seasoned Stylists will perform a model to show their craft and perform a self-assessment, and the ideal candidate is willing to share their art with others and grow the next generation.
