CRYSTAL GREEN
|Podcast Host + Author + Coach + Course Creator + Speaker + Master Stylist | YourHairMentor.com
EPISODES
Dissecting Social Media Trends & My Story:
Watch or Listen
Coming Soon!:
Watch or Listen
RECOMMENDATIONS
My mini-course: The Efficient Consultation Formula
My book on Amazon: Salon Genius
My podcast link: Your Hair Mentor Podcast
Coupon Code for The Efficient Consultation Formula and Personalized Coaching:
HS20
20% off the class and/or my personalized coaching.
EPISODES
Dissecting Social Media Trends & My Story
Tune in to hear Crystal and I address and dissect the most popular Social Media trends that pertain to the customer!
Key Takeaways
Crystal wanted to be a dentist, but after joining her sister for a haircut appointment after she cut her sister’s hair, the hairdresser noticed her natural talent and suggested she go to cosmo school.
After going to school, Crystal worked at a salon doing hair for an hourly wage. After 2 years of working at the salon on hourly wages, Crystal went to a booth rental.
Crystal believes that there are 3 types of hairdressers and wrote a book on it: the stylist who creates, the stylist who interprets the creations they see and shares them, and the stylist who is a straight-up architect who focuses on the disciplines and cannot translate creative work into a blueprint.
The biggest struggle Crystal overcame in building her business(es) is social media. Now there are tons of courses and podcasts where people discuss and teach so many different things that you can just google: "how to..."
CUSTOMER SERVICE & EXPERIENCE:
greet every single client the same way to ensure consistency
never let a client go unattended at the desk and welcome and acknowledge clients as soon as they enter your space
clients need to feel like they come first, not us
boundaries are important, but they are not necessarily something that you need to post about and/or signal to clients that they need to respect your boundaries... this can come off as egocentric or you having a bad attitude
do not push clients away you are here to serve. if you do not accept this reality of service, you will have a hard time being successful long term
ask your clients what they like AND what they don’t like about their previous service and remove your EGO so that you can better serve your clients
Our business is like a membership...you want recurring business, not a constant flow of new clients
One way to create excitement and FOMO when booking: Save space in your schedule for new clients, adjustments, and emergencies. If you do not have someone in that time, call clients on your waitlist to fill those spots...but how do you administer this? Is there a software to do this for you?
Clear communication throughout the entire service about what you are doing and managing expectations. This will enable you to charge the customer to change their hair if they decide they don’t like what they asked for... messing up someone’s hair and not delivering what you promised means you have to pay to fix it.
Coming Soon!
Coming Soon!
Key Takeaways
